Social Media Coordinator

Your Journey

The Social Content Coordinator will be responsible for creating social content and telling the brand story in an engaging and inspiring way adhering to the Sweaty Betty brand triangle. Passionate about fitness and fashion you are a natural creative storyteller with a talent for photography and love to push boundaries. You will produce impactful and engaging social content to ensure our social feeds are elevated, curated and reflect Sweaty Betty.

Based within our support office in London, you will work closely with the UK and US teams.

You will be responsible for:

• Content creation: Creating and curating impactful imagery across all platforms to increase engagement. Working closely with the Creative team you will produce photography, video, graphics and gifs, commissioning freelancers when necessary. Where appropriate you will plan and deliver social shoots. All assets will be delivered to a brief and in a timely manner.
• Storytelling: Working closely with the Editor and the Senior Brand Marketing Manager to deliver social content throughout the season, incorporating visually inspiring and engaging copy reflecting the brand tone of voice.
• Planning: Planning out the social content calendar, working with the Creative team on moodboards for social shoots.
• Audience engagement: Engaging with and building an active community on all social channels, through asking questions, creating behind the scenes content and more.
• Day to day management of social media platforms. Scheduling and publishing all content, alongside responding and engaging with audiences on all platforms.
• Supporting key marketing campaigns by pulling together social specific requests. Work with production, studio and content teams to ensure these are executed to brief and delivered to deadline.
• Reporting: Using social tools to report on and measure success.

Must Haves

• Exceptional storytelling ability and creative skills
• Extensive knowledge and understanding of social media platforms (Instagram, Instagram Stories Facebook, Twitter, Pinterest, YouTube)
• Photography and Photoshop skills (Photoshop, in design, illustrator, after effect & animation, premier pro or final cut)
• Excellent people skills – fast worker, diligent and very reactive
• Confident with photography and video equipment
• Confident pulling together mood boards and shoot concepts
• Fashion & Fitness lover with your finger on the pulse of all things social media.
• Previous experience working in a creative or social media role preferred.

The Extras

• Generous clothing allowance
• 50% off SB all Sweaty Betty merchandise
• Free exercise classes in our on-site studio
• Sample sales
• Cycle to work scheme
• Company bonus scheme
• Flexi hour scheme, including 4pm Friday finish
• Generous Company Maternity, Paternity and Adoption Pay
• Childcare Support
• Discounts to the best Studio Classes
• Quarterly Support Office Parties
• 23 Days statutory holiday, with buy and sell holiday option
• Fresh Fruit Mondays