PR & Marketing Assistant
Your Journey
Sweaty Betty was born in Notting Hill, London in 1998 after our founder Tamara spotted a gap in the activewear market for women who wanted to look good and work out. Teaming up with her husband Simon, they embarked on a mission to create beautiful clothes for women who lead active lifestyles. We now have over 60 shops from London to San Francisco, filled with our signature bum-sculpting leggings, beautiful prints and studio to street pieces. We believe in balance, we’re the first on the Pilates mat and the last on the dancefloor.
Ever wondered what it would be like to be part of the team that puts Team SB in the media eye? And makes ‘that’ pair of leggings the most desirable things you’ve ever wanted and make your life! We have a fantastic opportunity to join our exciting, fast paced Marketing team of 27. Reporting in to the PR and Events Manager you will be instrumental in supporting the team with collateral to help grow our presence in the media and with UK event.
What You’ll Be Doing
- Supporting the PR and Events Manager to execute the Sweaty Betty UK, European and Australian PR strategy including promoting new season collections, product launches, reacting to market trends, identifying coverage opportunities and pitching stories to Press.
- Assisting with the planning and executing of press and consumer events.
- Assisting with influencer outreach and reporting weekly on influencer coverage
- Managing the Fashion cupboard: ensuring all samples are logged and kept in good condition
- Overseeing the Press inbox; answering enquiries from the media, individuals and other organisations, via email and telephone.
- Gifting send-outs and assisting with celebrity outreach
- Recording press coverage throughout the year.
- Market research where necessary
- Other projects and duties as required
- Updating the company intranet with marketing team news
Must Haves
- Proficiency in Excel, Word and PowerPoint
- A minimum of one years’ experience working in fashion PR or marketing
- Experience in assisting with events and product launches
- Knowledge of the marketing mix
This opportunity is perfect for an individual who thrives in a busy, retail environment. You are highly organised and take a methodical approach to the task at hand. You understand priorities might change, but respond in a positive and ‘hands-on’ manner. You love speaking with lots of different people on a daily basis, in the knowledge that you are a SB Ambassador in everything you do – fun, caring and resilient. You love keeping up-to-date on the latest celebrity trends and fashion musts. On the pulse of the hottest studios and happy to trial the latest green juice or cocktail! Never without your weekly Stylist, or Vogue subscription and first to let the team know about the hottest, on point event! Most importantly, you are a true SB person and endorse everything that the brand stands for.
The Extras
Generous clothing allowance
50% off SB all Sweaty Betty merchandise
Free exercise classes in our on-site studio
Sample sales
Cycle to work scheme
Company bonus scheme
Flexi hour scheme, including 4pm Friday finish
Generous Company Maternity, Paternity and Adoption Pay
Childcare Support
Discounts to the best Studio Classes
Quarterly Support Office Parties
23 Days statutory holiday, with buy and sell holiday option