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PR & Marketing Assistant

Your Journey

Ever wondered what it would be like to be part of the team that puts Team SB in the media eye? And makes ‘that’ pair of leggings the most desirable things you’ve ever wanted and make your life! We have a fantastic opportunity to join our exciting, fast paced Marketing team. Reporting in to the PR and Events Manager you will be instrumental in supporting the team to help grow our brand awareness and drive sales through press and influencer marketing and with UK events.

Our Values: Well + Fit = Happy. It's Personal. Rebellious Spirit. Bordering on Obsessive. Green Juice & Cocktails.

As a PR & Marketing Assistant, your responsibilities will include:

  • Supporting the PR and Events Manager to execute the Sweaty Betty UK marketing strategy including promoting new season collections, product launches, reacting to market trends, identifying coverage opportunities and pitching stories to Press
  • Assisting with the planning and executing of press and consumer events
  • Building our community of brand advocates and influencers on social media, to drive brand awareness and conversion for Sweaty Betty
  • Weekly and monthly reporting on influencer coverage
  • Managing the Fashion cupboard: ensuring all samples are logged and kept in good condition
  • Overseeing the Press inbox; answering enquiries from the media, individuals and other organisations, via email and telephone
  • Gifting send-outs and assisting with celebrity outreach
  • Recording press coverage throughout the year
  • Market research where necessary
  • Other projects and duties as required
  • Updating the company intranet with marketing team news 

This opportunity is perfect for an individual who thrives in a busy, retail environment. You are highly organised and take a methodical approach to the task at hand. You understand priorities might change, but respond in a positive and ‘hands-on’ manner.  You love speaking with lots of different people on a daily basis, in the knowledge that you are a SB Ambassador in everything you do – fun, caring and resilient.  You’re Instagram obsessed and love keeping up-to-date on the latest celebrity trends and fashion musts. On the pulse of the hottest studios and happy to trial the latest green juice or cocktail! Most importantly, you are a true SB person and endorse everything that the brand stands for.

Must Haves

  • Proficiency in Excel, Word and PowerPoint
  • A minimum of two years’ experience working in fashion PR or marketing
  • Experience in influencer marketing with a network of contacts
  • Experience in assisting with events and product launches
  • Knowledge of the marketing mix
  • Social media native with a strong understanding of Instagram in particular

The Extras

  • Generous clothing allowance
  • 50% off SB merchandise
  • Free classes in our on-site studio
  • Sample sales
  • Cycle to work scheme
  • Company bonus scheme
  • Flexi hour scheme, including 4pm finish on Fridays
  • Generous company maternity, paternity & adoption pay
  • Childcare support
  • Discounts to the best studio classes
  • Quarterly support office parties
  • 23 days statutory holiday with buy & sell holiday options
  • Fresh Fruit Mondays

Sweaty Betty Ltd

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