Digital Marketing Assistant

Your Journey

Are you obsessive about driving an exceptional end to end digital marketing experience? Do you get a buzz from being on the “pulse” of new, digital initiatives and channels? We are looking for an individual who is passionate about driving an innovative digital marketing strategy and who is always striving to create the impactful, engaging journey which our customer loves.

Our Values: Well + Fit = Happy. It’s Personal. Rebellious Spirit. Bordering on Obsessive. Green Juice & Cocktails.

You’ll be part of a fun, dedicated Digital Marketing team of 4, our online champions, who are an integral for the future of Team SB – first to login and last on the dancefloor!

Reporting to the Digital Marketing Executive and working closely with internal departments, your SB journey will include:

Coordination & Planning

• Coordinating digital and promotional campaigns in line with the marketing calendar
• Briefing and managing the production of all social media/display creative from initial brainstorm stage through to deployment. This will require frequent liaison between multiple departments.
• Owning end to end user testing for all digital creative executions
• Updating digital calendars in-line with seasonal content and promotions to share with third parties
• Working closely with digital agencies and coordinating weekly tasks to make sure timelines are met

Channel management and optimisation

• Building relationships with bloggers, media partners and affiliates to maximise commercial and brand opportunities through partnerships
• Arranging always-on blogger gifting through our Third-party platform Whalar. Create briefs, select bloggers, manage payments and coordinate all creative collateral required for campaign go-live
• Creating and testing PPC adcopy and sitelinks to make sure promotional campaigns are relevant and commercial
• Developing our SEO keyword strategy for each market, researching relevant keywords and suggesting optimisations
• Working closely with the CRM team to make sure email/direct mail communications are integrated across our other digital marketing channels

Analysis & Reporting

• Monitoring, analysing and optimising digital channels
• Assisting in the production of weekly and monthly performance reports
• Utilising analytics platforms to understand and optimise digital trends – Google Analytics is our core reporting platform
• Reviewing onsite performance and trends to inform marketing strategy and suggest site optimisations
• Analysing social creative performance to make sure key performance metrics are being achieved and actioned amendments when not

Must Haves

• Currently studying a relevant undergraduate degree e.g.: Marketing
• An understanding of digital marketing channels and tools (PPC, Email, SEO, Affiliates, Social, Display)
• Experienced with Excel, Word & Power Point

The Extras

·        Generous clothing allowance

·        50% off all Sweaty Betty merchandise

·        Free exercise classes in our on-site studio

·        Sample sales

·        Cycle to work scheme

·        Company bonus scheme

·        Flexi hour scheme, including 4pm Friday finish

·        Generous Company Maternity, Paternity and Adoption Pay

·        Childcare Support

·        Discounts to the best Studio Classes

·        Quarterly Support Office Parties

·        23 Days holiday, with buy and sell holiday option

·        Fresh Fruit Monday